Read this to understand the heights of sycophancy and toadying in Indian politics. The Tamil movie Deham which is a remake of Pooja Bhat’s Jism was under fire in Tamilnadu for a long while. And why ? The heroine (or whatever Bipasha Basu is in the movie) is called Sonia in the movie. So ?… Continue reading Do not mess with “Sonia”

I came across some terms supposedly coined by advertisers to describe consumers : Transumer : consumers in transit. Apparently advertisers are increasingly targeting transumers… Ever seen all those boards in airports and so on ? Snobmoddities : commodities with snob value. Ah, good old Dalhi ! After spoiling date : age after which kids don’t… Continue reading As creative as it gets

There is always something happening with Reliance mobiles. On the same day, in the ET, I saw two news items about Reliance Infocomm. Reliance emerges No.1 cell co in the country, says one item. Taking only mobile services into account, Reliance (Infocomm and Telecom together) is the biggest operator with 47.96 lakh subscribers. And why… Continue reading There’s always something happening with Reliance

There are books and there are books, and then there is The God of Small Things. More discussed than read. There are blog melas and there are blog melas….. and most of them remind me of Roy’s magnum opus. This is with reference to Patrix’s post on the BBM. Over 60 comments and close to… Continue reading Bharateeya Blog Mela

After a couple of decades of fairness creams, containing everything from aloe vera to vitamin M to rabbit’s foot…. now this…. a cream for the elbows….. With Fair and Lovely ruling the roost, and many me-toos following…. As a person who has done a lot of distasteful research into the fairness creams category, I am… Continue reading After fairness creams, now this

Did you read about Barbara Luetzeler, a psychologist for chicken ? No, I don’t mean the weak-hearted…. I mean the ones which go into Britain’s famous tikka masala… The Week says, this Bonn based shrink deals with problems ranging from gender issues to neurosis in chicken…. Gender issues ? Do you think female chicken in… Continue reading Coop Counsellor

I am sick of hearing about Today’s Youth (not me, but the generation after mine. I have a sneaky feeling I am no longer in the ‘youth’ definition of popular media). There has been so much research on them already…. I have had it up to here with terms like gratification and consumerism. Anyways, ever… Continue reading My Blog as a Research Tool ?

Five more IITs in the offing, says Vajpayee. Excellent. The more number of India (that should read Indian, but I worship Dilbert) Institutes of Technology that we open, the more number of civil engineers we can produce who will go into software. Who am I to argue with the concept of enrichment of human capital… Continue reading Five More IITs

People, my Shout Out Option is not working….. due to whatever labour pains BlogOut is going through, I imagine…. I like to believe people are reading my blog… now, I no longer know…. Any sooth-sayer out there : does this happen regularly with BlogOut ? Any experience ? Should I hang on ? Or try… Continue reading No Shout Out !

Is it happening or not ? If yes, when ? And where ? I know, in Bangalore, but where in ?